Leading luxury brands, including Chanel and Burberry, have expressed strong opposition to the Labour Party’s proposal to amend copyright laws in favor of artificial intelligence. The proposed changes, spearheaded by the UK Labour Party, would allow AI systems broader access to copyrighted materials for training purposes. Critics argue that such measures could undermine the intellectual property rights of creators, potentially devaluing their work and diminishing creative industries’ economic potential. Luxury brands fear that the reforms might erode the quality and exclusivity that define their products, making it more difficult to maintain their reputation for authenticity and craftsmanship. In response, they are urging lawmakers to reconsider the implications of these reforms and to ensure that creators’ rights are adequately protected in an increasingly AI-driven world.